AI Insights · Timothy · July 2022
Top 5 Drawing & Coloring Apps in South Africa - Q2 2022
Explore the performance of the top 5 drawing and coloring apps in South Africa during Q2 2022, based on data from Sensor Tower.
During the second quarter of 2022, the top 5 drawing and coloring applications in South Africa showed varied performance in terms of weekly downloads, active users, and revenue. Here’s a detailed look at their metrics.
Phone Case DIY from CrazyLabs LTD experienced a fluctuating trend in weekly downloads, starting at approximately 18.8K in late March and dropping to around 7K by mid-April. However, it saw a resurgence towards the end of June, peaking at 9.4K. The weekly active users followed a similar pattern, starting at 56.8K and dipping to 32.8K by late May, before recovering to 41.4K in the final week of June.
Paint by Number: Coloring Game, published by Oakever Games, saw a peak in weekly downloads of about 11.5K at the end of March, which then declined to around 3.6K in late May. By the end of June, downloads rose again to approximately 5.7K. The app's active users began at 67.7K and fluctuated throughout the quarter, ending at 48K. Weekly revenue for the app started at $108 and saw a decrease to $22 in early June, before rising to $70 in the week of June 20.
DIY Keyboard from CrazyLabs LTD had its highest weekly downloads in mid-April at 8.4K but experienced a decline to about 2.5K by mid-June. The app's active users peaked at 10.4K in mid-April and decreased to 4.6K by late June.
Coloring Games: Color & Paint by RV AppStudios maintained a relatively stable download rate, fluctuating between 2.8K and 4.5K throughout the quarter. The weekly active users started at 15.2K in late March and peaked at 16.4K by the end of June.
Lastly, Figurine Art - Coloring Games from Fun Games Teknoloji, which was released in late April, saw an impressive spike in weekly downloads, reaching 11.8K in mid-May before stabilizing around 3.8K by the end of June. The app's active users also showed strong engagement, starting at 1.2K in early May and peaking at 23.1K by late May, before slightly dropping to 20K by the end of the quarter.
These insights are based on data from Sensor Tower, and more detailed analytics can be found on their platform.
